November, 2016

An Interview with Tony Pearce from GRABR

An Interview with Tony Pearce from GRABR

Michael Becker interviews Tony Pearce, CEO of GRABR. GRABR, compared to a combination of Facebook and Pinterest, is a social platform that primarily consisted of gamers. It now serves as a white label platform that brands can use to establish their owned media, and ultimately an owned community in a specific niche network.¬† This is […]

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An Interview with Paul Gray from KIK

An Interview with Paul Gray from KIK

Michael Becker speaks with Paul Gray, Director of Platform Services at Kik.  Kik is a Smartphone messaging app used to send GIFs, photos, and text messages. It differs from other messengers because it is a private messaging channel contrary to Instagram and Snapchat, which are much more broadcasting focused. Becker and Gray examine how marketing […]

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Part 1: The Rise of Connected Individual

Part 1: The Rise of Connected Individual

The proliferation of connected devices, their falling cost and the ubiquitous connectivity they give us the ability to be constantly connected. That constant connection has lead to us living in a state of connectedness. That connectedness has caused an enabled an irrevocable change in our behavior. The combination of those factors has changed the nature […]

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