Michael Becker is an intentionally recognized identity & personal information management solutions strategic advisor, speaker, entrepreneur, and academic. He advises companies on personal information economy business strategy, product development, business development, and sales & marketing strategies. He also represents them at leading trade groups, including the Mobile Ecosystem Forum. Michael is an advisor to Assurant, Predii, Privowny, and Phoji. He is the co-author of Mobile Marketing for Dummies and a number of other books and articles related to mobile marketing, identity, and personal information management. He is on the faculty of marketing of the Association of National Advertisers and National University. A serial entrepreneur, Michael founded Identity Praxis, co-founded mCordis and The Connected Marketer Institute, was a founding member of the Mobile Marketing Association (MMA), and was on the MMA board of directors for ten years and was MMA’s North American Managing Director for three years. In 2004, Michael co-founded iLoop Mobile, a leading messaging solutions provider. In 2014, Michael was awarded the 2014 Marketing EDGE Edward Mayer Education Leadership Award for his commitment to marketing education.
I recently engaged in a compelling discussion with Kevin Clark and Mike McGuire from CE neWorld about the crucial topic of organizational and personal identity. We explore the significance of personal data and the choices we must make as business leaders. As we dive deeper into this important conversation, I was curious to understand how […]
I wrapped up MEF World Conference with Ann Li discussing how personal data and identity are fueling the world’s economies. We review JP Morgan’s Vision for the future of personal data and identity management and a new path to value. In today’s increasingly digital world, personal data and identity are powerful tools that organizations use […]
I am thrilled to have been given the opportunity to be the Program Director for the highly anticipated MEF Event in London on May 25th. There are opportunities to speak, sponsor, exhibit, partner, and more. I look forward to work with a team of passionate individuals to curate an unforgettable experience for all attendees. The […]
I’m excited to announce I will be participating in the Telesign Webinar on March 16 at 1 p.m. CET to learn how you can better protect your business from ATO attacks. This webinar will also feature other industry leaders such as Surash Patel and Pravesh Arora from Telesign, as well as Bram Van Hoeylandt from Proximus. The 2022 Cyberthreat Defense […]
I thoroughly enjoyed wrapping up the event with Ann Li about Personal Data and Digital Identity Management. In our session, we discussed the importance of a new approach to personal data and identity management, and how it can unlock a new era of growth and consumer benefits for both organizations and customers. By embracing emerging […]
I reveal the secrets of PIMS and the Personal Information Economy in my recent MEF Global Forum session. Encouraging organizations to consider incorporating a PIMS into their strategy as a critical next step. Below is the abstract of what I covered in my session, and if you unfortunately missed this prolific event you can watch […]
I started the MEF Global Forum along with Dario Betti, CEO of MEF, and Barbara Langer, Founder and Director of Insight Angels, to discuss the latest trends in mobile and privacy. Including a preview of the MEF Consumer Trust Study, which is in its 9th year, investigates consumer opinions at the intersection of […]
I had a great time speaking with Nick North who shared the BBC’s vision this year at The Mobile World Congress. Below is an abstract of our talk, and click above to watch the recording of our session. Enterprises and organizations alike have a new path to value creation, the adoption and integration of […]
In a recent MEF Event, industry experts joined me to discuss the measures required to partition and participate in our mobile-centric world safely. This session covered key topics, including fraud prevention, risk scoring with mobile intelligence, brand safety, and how to build out reliable voice, messaging, advertising, and other related experiences. If you are interested […]
Worldwide, policymakers, in response to measurable threats and harms to children online and due to a desire to make the Internet safer for children, are updating existing and issuing new age verification and assurance regulations. Age verification is the practice of verifying an individual’s age. Age assurance is a process of verifying or estimating, with […]