Restaurants Reimagined – Leveraging Digital, Social and Mobile to Transform Guests’ Experience
A whitepaper sponsored by MSL – Part 1 of a two-part Series. This report was co-authored with Dr. Phil Hendrix, Andy Favell, and Paul Berney. Leading restaurants, especially quick service and fast casual† , are leveraging digital, social and mobile (DSM) capabilities, including people, process, technologies, and budget, to redefine “table stakes,” e.g., what guests […]