Business and marketing are driven by data. We’re amassing massive amounts of data to target people with advertising, engage them on social media sites, interact with them directly, and to…
There are few words that business professionals and academics that live by their computer ever want to hear. These include, “hard drive failure,” “malfunctioning screen,” and in my case, just…
Here is wishing the mobile “cellular” phone a hearty 44th birthday. It was on this day, April 3, 1973, that Martin “Marty” Cooper made the world’s first cellular demonstration. The phone, the…
An interview By Connie Hwong.Posted March 27, 2017 Michael Becker is a Co-Founder & Managing Partner for mCordis, a mobile and connected marketing strategic advisory and marketing educational services provider, and The…
Messaging used to be so easy. You pulled out a pen, wrote someone a note, put a stamp on it and dropped it in the mailbox. Then, some days later,…
“While the U.S. administration is dialing-back on regulations that protect personal information, European regulators are ratcheting them up.” Michael Becker “We’ve lost control of our personal data.” Tim Berners-Lee. Remember Orwell’s…
The more connected devices and services people have in their lives, the more they live in a state of constant connectivity. The more constantly connected they are, the more they…
Article reprinted from Mobile Marketer and Luxury Daily. For decades, marketers such as Procter & Gamble Co., Walmart, Coca-Coca Co. and the unnamed thousands from around the world have used, and in many…
Steve Cook, a columnist for CMO.com interviewed Michael Becker on key takeaways from The Connect Marketer Summit, a conference he co-organized. Interview Excerpt As quickly as the Mobile-First Age appeared,…
Information Sharing (SMS, RCS, Email) Disclosure: No personal information will be shared with third parties or affiliates for marketing or promotional purposes.
© 2025 Identity Praxis, Inc.
1165 Crandano, Ct., Sunnyvale, CA, United States
