There are few words that business professionals and academics that live by their computer ever want to hear. These include, “hard drive failure,” “malfunctioning screen,” and in my case, just this last week “logic …
Here is wishing the mobile “cellular” phone a hearty 44th birthday. It was on this day, April 3, 1973, that Martin “Marty” Cooper made the world’s first cellular demonstration. The phone, the DynaTAC, weighing in just …
An interview By Connie Hwong.Posted March 27, 2017 Michael Becker is a Co-Founder & Managing Partner for mCordis, a mobile and connected marketing strategic advisory and marketing educational services provider, and The Connected Marketer Institute, a …
Messaging used to be so easy. You pulled out a pen, wrote someone a note, put a stamp on it and dropped it in the mailbox. Then, some days later, or perhaps a week …
"While the U.S. administration is dialing-back on regulations that protect personal information, European regulators are ratcheting them up." Michael Becker “We’ve lost control of our personal data." Tim Berners-Lee. Remember Orwell’s book “1984”? It turns …
The more connected devices and services people have in their lives, the more they live in a state of constant connectivity. The more constantly connected they are, the more they have a mindset of …
Article reprinted from Mobile Marketer and Luxury Daily. For decades, marketers such as Procter & Gamble Co., Walmart, Coca-Coca Co. and the unnamed thousands from around the world have used, and in many cases invented, qualitative and …
Steve Cook, a columnist for CMO.com interviewed Michael Becker on key takeaways from The Connect Marketer Summit, a conference he co-organized. Interview Excerpt As quickly as the Mobile-First Age appeared, we are now rapidly …
The more connected devices we have in our lives, the more we are constantly connected. That constant connection leads to us living in a state of constant connectedness. Living in a state of connectedness …
Personal Data powers Connected Marketing. It is going to change the relationship between brands and connected individuals. Click here to download the eBook (.pdf, 5MB) The eBook was authored in collaboration with Paul Berney.
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