Written by: Michael Becker
Kinsa is the maker of smart thermometers. The Kinsa Bluetooth enabled smart thermometers don't just measure a person's temperature they help people better understand and manage their health, as well as help enterprises and …
Last week I wrote a piece on the practice of derived inference, aka scoring; that is, the practice of using computer algorithms to infer insight from data. A key undercurrent of this piece was …
Sarah Ramirez at Luxury Daily reached out and asked me some questions about Facebooks' recent announcements, Which new feature (Instagram Checkout for creators, WhatsApp Business, other, etc.) do you think is most significant for …
The article was published on American Marketer on May 14, 2019. Launched in 2013 Shiru Cafe has created a new way to connect students and prospective employers. Cash Not Accepted Here; Turning Data Into …
I absolutely love this video! Back on Feb 7, 2011, the team at PHD released "We Are The Future" as a promotional video to stimulate discussion within the marketing industry. I've been referencing it …
I've been accepted to deliver two talks, a keynote and workshop, at MyData 2019, September 25-27, in Helsinki Finland. I'm very excited. Keynote: Understanding & Extracting The Value of Personal Data Steps Toward Enabling …
Zeynep Tufekci, an information science professor, wrote a powerful and timely piece in the New York Times this week, Think You’re Discreet Online? Think Again (Tufekci, 2019). She wrote about data inference, a topic …
I was recently interviewed by Michael Becker (ya, he has the same name as me) from Emarsys, who wrong a great piece on Omnichannel marketing. You can find the full article here, including my …
This article was republished by American Marketer April 16, 2019. Procter & Gamble Co. chief brand officer Marc Pritchard last week said, “It’s time to create a New Media Supply Chain.” Speaking April 11 at the ANA …
What's one of the biggest things on the peripheral of tech that is (should be) capturing people's attention so that they can prepare for the future? For me, the answer is decentralized identity. Decentralized …
Information Sharing (SMS, RCS, Email) Disclosure: No personal information will be shared with third parties or affiliates for marketing or promotional purposes.
© 2025 Identity Praxis, Inc.
1165 Crandano, Ct., Sunnyvale, CA, United States