On the eve of the Super Bowl, Domino’s has done it again. Just say “Hey Alexa open Domino’s and place my Easy Order”. That is all it takes. In 30 minutes you’ll have your piping hot, …
Mobile has risen from marketing-tactic status to core critical strategy. But that comes as no surprise to Michael Becker. Becker is co-founder and managing partner of mCordis, which aims to put “mobile at the heart of marketing.” …
I recently interviewed a good friend of mine, Liz Skalla. In our discussion Liz reviewed three critical success factors for business successful: 1) positioning, 2) clear and concise messaging and 3) a go-to-market plan. …
Miami offers a warm breath of fresh air in the brisk month of November. It was also home to the 2015 eBev (electronic beverage) conference. eBev 2015 featured keynotes, panels and breakouts delivered and led …
The Internet of Things, the collection of billions of devices, networks and services binding society, is upon us. As referenced in Katy' Bachman's article, according to Michael J. Becker, in support of Somo as …
Mr. Becker, Co-Founder and Managing Partner for Global Mobile Strategy and Education Marketing Company, mCordis, and Professor of Mobile Marketing at National University, is Being Recognized for Leadership as Entrepreneur, Evangelist and Educator San Diego, Calif. - …
I was recently interviewed by eMarketer to provide a testimonial about their service. You can see the video here. If you're in marketing and you're not a subscriber and regular user of eMarketer, you really should reconsider. eMarketer …
I use eMarketer nearly every day for new business pitches and client presentations. I highly recommend their service. See the interview I did with them.
In the last shopping days before the holidays, my guest is Michael Becker—North America Managing Director for the Mobile Marketing Association (MMA) and a leader in the mobile marketing industry. He’s active in the …
