Latest in: Mobile Web
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What is driving growth for mobile web in the US? What’s holding it up?

There are three factors both driving and holding up mobile web growth in the US: Consumer adoption of smartphonesConsumer adoption of data plans with these phonesBrands and marketers offering compelling content and services that …
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June 25, 2009
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Mobile Marketing: Convergence of Media & Mobile

It is here.  The mobile channel is here and the practice of mobile marketing is a viable practice for rich, personal, interactive one-on-one consumer engagement.  Not just for awareness building sweepstakes and related promos, …
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September 21, 2008
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Embracing Multi-modality of Mobile–Deconstructing the Barak Obama mobile website

The use of the mobile Internet is growing rapidly throughout the world.  According to Bango the top three most active mobile Internet countries as a percentage of mobile Internet traffic are the United Kingdom …
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August 27, 2008

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