We’ve entered the Connected Age. Internet growth and the influx of connected devices throughout the world, has put individual privacy at risk. “We’ve lost control of our personal data…As our data is then held …
Marketing is undergoing an evolution right before our very eyes. Marketers take note: a Copernican Event is nearing. Soon, everyone will recognize that people are the center of the shopper universe. As a consequence, marketers …
This article was originally published by eM+C April 11, 2011. January 2011, I wrote about marketing’s "meeting of waters" and how mobile is acting as the connective tissue that's tying together digital and traditional marketing practices. The …