Michael Becker speaks with Ryan Helmstetler, the Director of Sales and Marketing at XpressBuy. 

XpressBuy has found a unique solution to driving mobile commerce from other mobile applications such as Instagram, Kik, Facebook Messenger, Whats App, and more. This has reduced the friction in potential buyers going from discovery to transaction. Now users can easily purchase an item they see on these channels with a tap of a finger. 

With 60% of Instagram users discovering new content on the platform, and 75% saying that a post has inspired them to take action, it is surprising that there is only one path of purchase they can take. Watch to find out how XpressBuy is able to take a brand's eCommerce platform to where the consumers are.