Personal Data

MEF Market Review: Personal Data and Identity Meeting of the Waters

MEF Market Review: Personal Data and Identity Meeting of the Waters

The Mobile Ecosystem Forum released a report today—MEF Market Review: Personal Data and Identity Meeting of the Waters—that I’ve been working on for a while. You can download it for FREE here. The report explains the current state of the personal data and identity market. Take a look. Let’s collaborate.  The world is responding to […]

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Aligning the 3 Pillars of the Personal Data and Identity Marketplace

Aligning the 3 Pillars of the Personal Data and Identity Marketplace

Published by the Mobile Ecosystem Forum on September 29, 2022 For industry and society to function effectively, we need trust: “to have and maintain confidence in the honesty of another (an individual, system, service, or process) to meet their social, commercial and civic obligations.”. In the context of today’s digitally-driven society—with so many actors, systems, […]

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Identity management is key to increasing security, reducing fraud and developing a seamless customer experience

Identity management is key to increasing security, reducing fraud and developing a seamless customer experience

I enjoyed participating in the Mobile Ecosystem Forum (MEF) Enterprise webinar on December 9, 2021. MEF explores its recent Personal Data and Identity Management Enterprise Survey – supported by Boku – in a webinar on 9th December 2021. MEF Programme Director, Andrew Parkin-White, is joined by Michael Becker, CEO of Identity Praxis and MEF Advisor and […]

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“Here’s a bandaid”​ – musings on the T-Mobile data breach and what we need to do next

“Here’s a bandaid”​ – musings on the T-Mobile data breach and what we need to do next

This week, T-Mobile acknowledges a new data breach that has affected 40M+ people, and as does every breach, the impact of this event will continue to affect them for years to come (Paz, 2021). To those impacted, T-mobile is offering a bandaid, a free McAfee Identity Protection license. Offering an identity protection monitoring service or similar bandaid […]

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CNBC Interview with Roger McNamee: Consumers are getting a terrible deal in exchange for their personal data

CNBC Interview with Roger McNamee: Consumers are getting a terrible deal in exchange for their personal data

CNBC, on June 3, 2019, interviewed Roger McNamee, co-founder of Elevation Partners and early Facebook investor, on the topic of antitrust and personal information (CNBC, Adami & McNamee, 2019). According to McNamee antitrust views are changing. He notes that historically antitrust regulation was thought not to apply to Internet companies since the services they offered to […]

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Privacy is The New Luxury Good

Privacy is The New Luxury Good

We’ve entered the Connected Age. Internet growth and the influx of connected devices throughout the world, has put individual privacy at risk. “We’ve lost control of our personal data…As our data is then held in proprietary silos, out of sight to us, we lose out on the benefits we could realize if we had direct […]

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Part 3: Personal Data: The Heart of Connected Marketing

Part 3: Personal Data: The Heart of Connected Marketing

Personal Data powers Connected Marketing. It is going to change the relationship between brands and connected individuals. Click here to download the eBook (.pdf, 5MB) The eBook was authored in collaboration with Paul Berney.

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For connected individuals, my data is an economic asset

For connected individuals, my data is an economic asset

Marketers need to respect ‘intimate data’ (rather than big data). The recent release and fallout from the Panama Papers is just one in a long line of digital data breaches that show just how valuable the data can be. It took investigative journalists over a year to make sense of just small fraction of the […]

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Overview of Customer Managed Interaction Marketing System Concept and Mobile Marketing’s Fit

Overview of Customer Managed Interaction Marketing System Concept and Mobile Marketing’s Fit

Back on April 18, 2008, I wrote the following article for the Mobile Marketing Association “Academic Review:  Overview of Customer Managed Interaction Marketing System Concept and Mobile Marketing’s Fit“.  This article reviewed the concept of “customer managed interactions,” a concept that puts individuals in control of their personal data.  The concept first emerged in the literature […]

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Consumer Controlled Personal Data: An Evolving Story

Consumer Controlled Personal Data: An Evolving Story

In January Yahoo’s CEO Marissa Mayer noted: “A personalized internet is a better internet. To get here we need to have transparency and afford the individual control. It comes down to being able to make a statement that users own their data, which they can examine, take it with them to other sites and vendors […]

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