Direct Marketing

Interlacing Mobile Marketing

Interlacing Mobile Marketing

This article was original published by the Journal of the DMA Nonprofit Federation. Volume 13: Issue 1 | January 2010 Just look around you, nearly everyone around you carries with them one or more wireless-enabled mobile devices. These devices come in all shapes and sizes and support a wide range of capabilities. The mobile device […]

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Reinventing Interactive and Direct Marketing

Reinventing Interactive and Direct Marketing

Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives Reinventing Interactive and Direct Marketing focuses on how to benefit from a fundamental truth about marketing in the digital era. Interactive Marketing is direct. Direct Marketing is interactive. What has been seen mistakenly as separate disciplines actually are one and the same. Every […]

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