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B2B

B2B

Business to business (B2B) is a go-to-market strategy where a business (the first “B”), the maker of a product(s) or service(s), sells and distributes its products and services to other businesses (the second “B”).

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B2B2C

B2B2C

Business to business to consumer (B2B2C) is a go-to-market strategy where a business (the first “B”), the maker of a product(s) or service(s), partners with an intermediary business (the second “B”), to sell and distribute its products and services to consumers (the “C”, also known as shoppers, voters, patients, investors, people, connected individuals, etc.).

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CCPA

CCPA

California Consumer Privacy Act.

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CTIA

CTIA

CTIA stands for Cellular Telecommunications Industry Internet Association.

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DID

DID

Decentralized identifier (DID), a key component of managing verified credentials within a decentralized identity network.

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GDPR

GDPR

General Data Protection Regulation.

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GRC

GRC

GRC stands for Governance, Risk & Compliance‎. It refers to a suite of capabilities that organizations are adopting to adhere to industry regulations like GDPR and CCPA.

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PDS

PDS

See Personal Data Store.

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TCPA

TCPA

Telephone Consumer Protection Act (47 U.S.C. § 227).

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