Note: I co-authored this piece with Iain Corby, Director at Age Verification Providers Association (AVPA). Get ready; new and evolving personal data and identity management methods are causing a tsunami of change. In particular, two crucial areas driving change are the proper administration of the sale of age-restricted products and services and what businesses must do […]
by Jay O’Sullivan, Michael J. Becker Over the past several years, the world of messaging has morphed in front of our very eyes. There are now more than six messaging channel categories, including text (inc. SMS, MMS, RCS), email, social media, chatbots (i.e. for support and conversational commerce), proximity alerts, and more than a dozen over-the-top apps […]
Personal data conversations are all around us. Companies, governments, associations and non-profits, consumer advocacy groups, and many individuals have data on top of mind. What is it? How do we collect it? How do protect it? How do we hide it? What can we get out of it? How can we predict people’s behavior with […]
Leadership, whether you’re with a team or by yourself, is an important ingredient to nearly every recipe for achieving your goals; such as cooking breakfast, writing a paper or when creating a physical or digital product, service, or experience. An important element of leadership is framing. Framing is the process of explaining a concept, situation, […]
I’m getting excited. I’ll be speaking at the MyData 2019 Conference in two sessions: A two-part workshop on mapping the personal information economy ecosystem, and then will be on a panel titled Finding Fractals in our Data. Abstract: Mapping the Personal Information Economy Industry Mapping S1: Foundation Setting Mapping The Personal Information Economy Session 1—A Group Effort […]
mCordis recently had the pleasure of hosting an intimate networking dinner and cocktail reception at Whiskey Cake Kitchen and Bar in Dallas, Texas. The dinner was produced by mCordis and Rob Crews, a former restaurant CMO, and supported by Waterfall, a leading mobile messaging solution provider, Mblox, a global messaging and aggregation services provider, and YA, a marketing agency that manages consumer incentives. The […]
Appeared on Mobile Marketer [now American Marketer]. Michael Becker, in the capacity of MMA North American Managing Director, was interviewed for this piece.