Articles

Mobile’s Irreplaceable Role: Liminal’s Cameron D’Ambrosi Speaks to the MEF PD&I Working Group

Mobile’s Irreplaceable Role: Liminal’s Cameron D’Ambrosi Speaks to the MEF PD&I Working Group

A derived version of this article was published by the Mobile Ecosystem Forum on October 7, 2021.   Have you heard? Mobile is a big deal. The majority of the world’s population carries a mobile device, and there are billions of connected devices integrated throughout nearly every part of our daily life. Why does this […]

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Mobile Messaging, it’s more than 160 characters! It Is Time to Get Strategic

Mobile Messaging, it’s more than 160 characters! It Is Time to Get Strategic

by Jay O’Sullivan, Michael J. Becker Over the past several years, the world of messaging has morphed in front of our very eyes. There are now more than six messaging channel categories, including text (inc. SMS, MMS, RCS), email, social media, chatbots (i.e. for support and conversational commerce), proximity alerts, and more than a dozen over-the-top apps […]

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ICO’s Child Protection Rules Take Effect Sept. 2, 2021. Are You Ready?

ICO’s Child Protection Rules Take Effect Sept. 2, 2021. Are You Ready?

The UK Information Commission’s (ICO) Children’s Code, officially known as the“Age Appropriate Design Code: a code of practice for online services,” after a year grace period, goes into effect Thursday, Sept. 2, 2021. The code, which falls under section 125(1)(b) of the UK Data Protection Act 2018 (the Act), looks to protect UK children, i.e., people […]

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“Here’s a bandaid”​ – musings on the T-Mobile data breach and what we need to do next

“Here’s a bandaid”​ – musings on the T-Mobile data breach and what we need to do next

This week, T-Mobile acknowledges a new data breach that has affected 40M+ people, and as does every breach, the impact of this event will continue to affect them for years to come (Paz, 2021). To those impacted, T-mobile is offering a bandaid, a free McAfee Identity Protection license. Offering an identity protection monitoring service or similar bandaid […]

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When Payments, Messaging and Digital Identity Meet, MEF LATAM Connects August 18, 2021

When Payments, Messaging and Digital Identity Meet, MEF LATAM Connects August 18, 2021

I had a thoroughly enjoyable time alongside fellow industry leaders at the Mobile Ecosystem Forum’s MEF Connects LATAM event on August 18, 2021. Speakers: Jason Pareja Jauregui, Product Development Manager – B89 Breno Pilar, Vice President – Ipification Ramy Riad, Vice President Future Messaging – imimobile Sean Whitley, Vice President of Sales – Mitto Michael […]

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A [Mobile] Marketing Authors’​ Top 3 Favorite Resources

A [Mobile] Marketing Authors’​ Top 3 Favorite Resources

To be a mobile marketer is to be a marketer. Mobile is table stakes to marketers, as evidenced by the ubiquitous adoption of mobile devices and services throughout the world in every aspect of our lives. As a marketer, it is important to remember that mobile is not used just for commercial activities; it is […]

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An Interview on Self-sovereign Identity with Kaliya Young: The Identity Women

An Interview on Self-sovereign Identity with Kaliya Young: The Identity Women

Understanding the future of the Internet and the flows of identity & personal information   I enjoyed interviewing Kaliya Young, The Identity Women, last week, during an Identity Praxis Experts Corner Interview on November 13, 2020. About Kaliya and Her Purpose   Kaliya, “The Identity Women,” is a preeminent expert in all things identity and […]

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Atlanta Innovation Forum Webinar – The Challenging New World of Privacy & Security

Atlanta Innovation Forum Webinar – The Challenging New World of Privacy & Security

An in-depth conversation on privacy & security.  On October 15, 2020, I had a wonderful time discussing privacy and security. Speakers Joining me on the panel were, Carlos J. Bosch, Head of Technology, GSMA North America Matt Littleton, Global Advanced Compliance Specialist, Microsoft Donna Gallaher, President & CEO, New Oceans Enterprises Michael Becker, Founder & […]

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Call-for-insights: Latest & Greatest Mobile Marketing Use Cases (Success Stories and Epic Fails), Stats, Tools, and Leaders

Call-for-insights: Latest & Greatest Mobile Marketing Use Cases (Success Stories and Epic Fails), Stats, Tools, and Leaders

I’ll be teaching mobile marketing at National University (www.nu.edu) this term. I’m looking for insights from mobile marketing leaders (brands, agencies, MarTech, etc.) that I can share with my students. I’m looking for the latest on mobile marketing, Use Cases/Case Studies, detailed use cases on mobile marketing programs, both success stories and epic failures (aka […]

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Considerations of a New ‘Ism, Dataism

Considerations of a New ‘Ism, Dataism

Understanding the harms caused from datism Yesterday was a big day, Humanity Power™ released their Humanity Power action kit, a step-by-step guide for putting the unity that is within our humanity to work. It is a guide to bring joy, peace, and purpose to your life, the lives of everyone around you and afar, and […]

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