In this episode of the Mobile and Connected Marketing Insight Series Michael Becker speaks with Christopher Howley and Alison Parr from Registria. Registria is a SAAS solution that is purposed to connect brands to the people who buy them. Most brands don’t know the people who purchase their products unless they’re part of the 5% […]
Michael Becker speaks with Jon Christensen from Phoji. Phoji gives you the power to create an emoji-like experience using a real photo, which allows brands to embed links, offers, and promotions in a text message, all through a simple brand emoji. Find out how brands are taking personalization to a whole new level. Check out the video below.
Let’s face it, regardless of your station or stage in life, there are moments that can just be challenging, a grind, literally. There is so much friction in getting things done that we’ll often simply grind to a halt. We’ll abandon a project, a program, or even the next few steps or clicks to learn […]
The landscape and practice of marketing, across nearly every industry around the world, is evolving at an ever-increasing pace. Leading marketers are finding new ways to approach and engage the people they serve. This evolution is being driven by the rise of the connected individual, inefficiencies inherent within existing marketing and media strategies, the proliferation […]