An Interview with Adam Spector from LiftIgniter
Michael Becker interviews Adam Spector, Co-Founder and Head of Business at LiftIgniter, discussing how machine learning can deliver personalization at scale. Watch the video to find out more about the key issues that publishers are currently challenged with. These three issues are:1. Internal and External discovery2. Engagement3. Modernization Ultimately, these issues are all components of a marketer’s main […]